“Opportunity for everyone” is the foundation of the American dream. It is also one of the deepest beliefs we hold here at Google. Since the beginning, our goal has been to develop products that significantly improve the lives of as many people as possible.
At Google, we see the power of the web working for American businesses every day. With the rise of smartphones, the majority of Americans can now access the Internet anytime and anywhere. This creates opportunities for businesses to get online, connect with customers, and grow faster. Our search and advertising tools are helping them do just that. They enable businesses, both large and small, to reach customers around the world at the moment they’re looking to discover, learn about, or buy things. They also enable publishers to earn money from their online content and help non-profits rally people in support of their mission.
In 2016, 1.5 million American businesses, website publishers, and non-profits put these tools to work and created an additional $222 billion in economic activity for the U.S. economy. This report details that economic impact state-by-state and features local businesses that have benefitted from utilizing Google's search and advertising tools, AdWords and AdSense.
We’re continuously impressed by the extraordinary feats people can accomplish when they have access to information and the tools to put it to use. The web is working for American businesses. And Google is proud to be part of their stories.
Mary Ellen Coe
President, Google Marketing Solutions, Google